To Tweet or Not to Tweet. That's a Question?

Published
American Association of Petroleum Geologists (AAPG)

Since you are reading this, you are obviously “in” with the social networking “new media.”

This new media allows for quick thoughts to be shared among those who are interested in what is being shared. AAPG has blogs, Podcasts, streaming video, Facebook and YouTube accounts – and is now considering Twitter, which has emerged as one of the most popular social media tools, as a medium to communicate with the membership.

Twitter lets users send out short messages (or “tweets”) that are picked up and read by anyone who decides to follow what you have to say.

Here’s the trick. The message must be less than 140 characters. That certainly keeps things succinct.

My thought is that – If you have clever, interesting friends who tend to say witty or thought-provoking things, then it becomes fun and worthwhile.

Usually, the post links to articles, and sometimes they include some relevant commentary on those articles…sort of like other Web sites that people of like mind also enjoy reading…

But there are also a lot of Twitter posts about what they ate for breakfast.

But whenever there is a “new” medium, marketers are quick to glom on to use it for their own purposes – branding, selling, promotion and the like.

(Sometimes the business world is like the really cool Dad with the teen-agers who doesn’t know when to go upstairs).

So what do you think?

Would an AAPG Tweet be of interest to you?

(We won’t be Tweeting as to what we had for breakfast).

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