A questionnaire focusing on the AAPG EXPLORER and BULLETIN was mailed to a random selection of 4,090 AAPG active members with United States addresses. The random selection was made by a computerized sorting of every fifth name in that category.
A return of 14% of the questionnaires provided the survey data.
Results included:
What profession-related publications do you actually READ, not just receive? (multiple choices allowed)
AAPG Explorer
78%
AAPG Bulletin
52%
Oil & Gas Journal
35%
World Oil
27%
Harts E&P
23%
Other (Not Listed)
18%
Leading Edge
18%
Geotimes
13%
Geophysics
7%
First Break
4%
Miscellaneous Reader Survey Findings
Explorer
74% found the EXPLORER to be of very good or excellent quality
95% said the EXPLORER was of good to great value of their membership in AAPG
88% said the BULLETIN was of good to great value of their membership in AAPG
Why is the EXPLORER so well read? 92% said the EXPLORER is good to excellent in giving news about the profession.